Create 24/7 (Edition X) is designed to help you build a profitable business on social media, specifically on the platform X (formerly Twitter). The course covers everything from creating an attractive profile to growing an audience, crafting engaging content, and monetizing your efforts.

What’s Inside the Course

Here’s a detailed breakdown of what’s included in Create 24/7 (Edition X):

1. Module 1: Starting off on the Right Foot

   • Overview: Learn the fundamentals of ConvertKit and the nurturing and pitch framework that most online marketers should use. Create your automation strategy and adapt it to your needs.
   • Ideal For: Beginners needing a strong foundation in email marketing strategies.

2. Module 2: Get More Subscribers Using Dynamic Opt-In Forms

   • Overview: Increase your subscriber count through smart, segmented, and personalized opt-ins and calls to action (CTAs).
   • Ideal For: Anyone looking to grow their email list effectively.

3. Module 3: Better Understand Your Audience and Their Needs

   • Overview: Profile and segment your audience to tailor your emails and sales pages. Lead score your best subscribers.
   • Ideal For: Marketers wanting to personalize communication and improve engagement.

4. Module 4: Building Trust with Your Audience

   • Overview: Design thoughtful onboarding and educational automations to build rapport with your audience.
   • Ideal For: Those looking to deepen relationships with subscribers.

5. Module 5: More Sales Through Personalized Pitches

   • Overview: Send smart, relevant sales emails using segmentation to align offers with audience needs.
   • Ideal For: Entrepreneurs aiming to increase sales through targeted email marketing.

6. Module 6: Getting off the “Email Hamster Wheel”

   • Overview: Set up evergreen “Shadow Newsletters” and personal Offer Funnels to automate your marketing efforts.
   • Ideal For: Busy marketers needing to streamline their email marketing.

7. Module 7: Doubling Down on Your Success

   • Overview: Increase customer value and optimize conversion rates through A/B testing and automated pitches.
   • Ideal For: Those looking to optimize and scale their email marketing success.

Step-by-Step Blueprint

1. CREATE: Build a profile that attracts followers using visuals to create a magnetic brand.
2. GROW: Engage your audience with emotionally compelling content and manipulate the algorithm for organic growth.
3. PROFIT: Persuade your audience to buy from you using social proof and authority to package and sell your skills.

Course Structure

The course is structured into weekly modules covering various aspects of building and managing a social media-based business:

Week 1: Intro and Regulations

• LMM Overview: Introduction to the Legal Middleman Method.
• LMM Expectations: Course expectations and outcomes.
• Legal Middleman Regulations: Understanding the legal aspects.
• No Past Performance: Handling contracts without past performance.
• Non-Manufacturer Rule: Insights into the non-manufacturer rule.

Week 2: A Winning Offer

• 7-Figure GovCon Services Agency: Building a successful agency.
• Hot Industries: Identifying profitable industries.
• Deal or No Deal: Evaluating potential deals.
• Proof of Concept: Establishing proof of concept.
• Umbrella Strategy: Implementing the umbrella strategy.

Week 3: Reading & Outlining Solicitation Proposals

• Reading Solicitations: How to read and understand solicitations.
• Outlining Solicitation Proposals: Creating effective outlines for proposals.

Week 4: Pricing, Proposal Writing, Review & Submission

• Proposal Pricing: Strategies for pricing your proposals.
• Proposal Writing: Tips for writing compelling proposals.
• Review, Submit, Debrief: Reviewing, submitting, and debriefing proposals.

Week 5: Working with Subcontractors

• Rule of 2 with Subs: Understanding the Rule of 2.
• Sub Site Visit Checklist: Checklist for subcontractor site visits.
• Subcontractor Scripts: Scripts for effective communication.
• Request for Quote (RFQ) with Subcontractor: How to request quotes.
• Subcontractor Markup: Markup strategies for subcontractors.

Week 6: Contract Management

• Contract Award – What’s Next?: Steps to take after winning a contract.
• Contract Earnings Multipliers: Strategies to multiply earnings.
• Contract Management: Tips for managing contracts effectively.

Additional Resources

• Template Library: Access to various templates including:

  • Proposal Templates
  • Subcontractor Templates
  • Capability Statements (Double-Sided and Single-Sided)

• BONUS: FirstFedBid Comprehensive Bid Training

  • Base Camp: Step-by-step guide to bid training:
    • Finding practice bids
    • Setting up SAM saved searches
    • Performing bid/no-bid decisions
    • Reading, outlining, pricing, writing, and submitting bids
    • Playing the numbers game to increase chances of success

Target Audience

Create 24/7 (Edition X) is perfect for:

• New Marketers: Those just starting with email marketing and looking to build a strong foundation.
• Experienced Marketers: Individuals who want to go beyond the basics and use advanced strategies to grow their business.
• Entrepreneurs: Business owners who want to leverage email marketing to boost sales.
• Content Creators: Creators who want to build a strong relationship with their audience and increase their revenue.

Benefits of Taking This Course

1. Comprehensive Training: Learn everything you need to know about using ConvertKit to its fullest potential.
2. Expert Insights: Get tips and strategies from Brennan Dunn, an expert in email marketing.
3. Actionable Strategies: Implement practical tactics to grow your audience, personalize your messaging, and automate your marketing.
4. Time-Saving Automations: Learn how to set up automations that save you time and keep your business running smoothly.
5. Increased Sales: Use personalized pitches and segmentation to boost your sales and grow your business.

Final Thoughts

Brennan Dunn’s Mastering ConvertKit offers a comprehensive approach to mastering email marketing using ConvertKit. Whether you’re a beginner or an experienced marketer, this course provides valuable insights and strategies to help you grow your audience, build trust, and increase sales. With its in-depth modules and actionable tips, Mastering ConvertKit is a must-have for anyone serious about leveraging email marketing to build a profitable online business.

FAQ

Q1: Is this course suitable for beginners? Yes, Mastering ConvertKit is designed to cater to all skill levels, from beginners to advanced marketers.

Q2: How long does the course take to complete? The course is self-paced, allowing you to progress at your own speed.

Q3: Are there any prerequisites for taking this course? No prerequisites are required. The course is designed to be accessible to everyone, regardless of their prior experience with ConvertKit.

Q4: What kind of support is available during the course? You will have access to comprehensive training materials and ongoing support from Brennan Dunn and the course community.

Q5: Can I apply the skills learned in this course to other email marketing platforms? While the course focuses on ConvertKit, many of the strategies and principles taught can be applied to other email marketing platforms.