The Copywriting Crossroads Summit 2023 by Kevin Rogers is designed to help copywriters navigate the new landscape. Over two days, you’ll learn about the new copywriting paradigm, the best services to offer, and how to connect with top clients. Plus, you’ll get a 111 Day Action Plan to ensure you stay in demand throughout 2024.

What’s Inside the Course

1. Discover the Best Human Element Copy Categories

   • What You’ll Learn: Which copy categories will be in high demand in 2024.
   • Who It’s For: Copywriters looking to specialize based on their skills and experience.

2. Specialize Based on Your Experience and Abilities

   • What You’ll Learn: How to choose your niche and leverage your strengths.
   • Who It’s For: Copywriters aiming to find their unique place in the market.

3. Meet “Best In Category” Copywriters

   • What You’ll Learn: Learn from top copywriters who thrive using a hybrid model.
   • Who It’s For: Those seeking inspiration and practical tips from industry leaders.

4. Connect with Hiring Companies and Clients

   • What You’ll Learn: Strategies to connect with companies that value human element copywriting.
   • Who It’s For: Copywriters wanting to secure high-quality clients.

5. Customize Your 111 Day Action Plan

   • What You’ll Learn: Develop a personalized plan to stay in demand throughout 2024.
   • Who It’s For: Anyone serious about maintaining momentum and achieving their goals.

Day 1: The New Copywriting Paradigm for 2024

• Topics Covered:
  • Why top copywriters expect their business to grow in 2024.
  • Revenue-boosting services to add and outdated ones to drop.
  • Why freelancing platforms like UpWork may not be viable in 2024 and better alternatives.
  • How business owners’ expectations of copywriters have evolved and how to meet them.
  • Repositioning your services to become indispensable to top companies.

Day 2: Your 111 Day Plan To Stay In Demand

• Topics Covered:
  • The biggest obstacles for copywriters in 2024.
  • Three common practices to avoid in the new copywriting landscape.
  • How to be seen as a top voice on LinkedIn and respected as an expert.
  • Using your 111 Day Action Plan to make 2024 your best year yet.
  • Why the last 21 days of 2023 are critical for building momentum.

Target Audience

This summit is ideal for:

• Aspiring Copywriters: Looking to break into the industry with a strong strategy.
• Experienced Copywriters: Aiming to adapt to the new market demands and stay ahead.
• Freelancers: Wanting to secure high-quality clients and avoid common pitfalls.
• Marketing Professionals: Seeking to enhance their copywriting skills and understand new trends.

Benefits of Taking This Course

• Up-to-Date Insights: Learn the latest trends and demands in copywriting.
• Specialization Strategies: Find your niche and leverage your strengths.
• High-Value Connections: Network with top copywriters and potential clients.
• Actionable Plan: A detailed plan to keep you in demand and on track.
• Expert Guidance: Learn directly from industry leaders and top copywriters.

Final Thoughts

Kevin Rogers’ The Copywriting Crossroads Summit 2023 is a game-changer for anyone serious about excelling in copywriting. With its focus on the evolving landscape, actionable strategies, and high-level networking opportunities, this summit provides the tools and insights needed to thrive in 2024 and beyond. Whether you’re new to copywriting or an experienced professional, this event offers invaluable resources to help you succeed.

FAQ

Q1: Is this summit suitable for beginners? Yes, the summit is designed to be beneficial for all skill levels, from beginners to experienced copywriters.

Q2: How long is the summit? The summit spans two days, with various interactive presentations and breakout sessions.

Q3: Are there any prerequisites for attending the summit? No, the summit is open to everyone interested in improving their copywriting skills and adapting to new market demands.

Q4: What kind of support is available during the summit? You will have access to Kevin Rogers’ team during the event, both in the chat and during breakout sessions, for personalized support and guidance.

Q5: Can the strategies learned be applied to different industries? Absolutely! The insights and techniques shared can be applied across various industries and niches.